References

Sadia is one of the world’s leading producers of chilled and frozen foods. Established in Brazil in 194...
Cyrela Brazil Realty is the largest residential real estate developer in Brazil. Considered one of the m...
Today, Banco do Brasil is the largest financial institution in the Country with 24.4 million clients and ...
CPFL Energia is a holding company in Brazilian electricity sector, operating through its subsidiaries in ...
Copersucar S.A. is the largest Brazilian sugar, ethanol and bioenergy company and a significant player in...

Investing in Parana

Parana is a Brazilian state located in its southern part. It has a well-diversified economy and contributes around 6% to the country’s GDP. It is Brazil’s largest producer of corn, wheat and beans, and is responsible for about 25% of the country’s production of grains. With 1,700,000 tons of chicken processed each year, Parana is the largest producer of chicken in Brazil. It’s also the second-largest producer of sugar cane and soy beans.

As far as industrial output is concerned, Parana is the largest manufacture of plywood and has the second-largest automobile center in Brazil.

Parana is self-sufficient in energy and offers plenty of space for starting a business. Following are some factors that provide an edge to Parana, when it comes to investment prospects:

1. Strategic location:

Para is located in the southern region of Brazil. It has an area of 199,314 km² that encompasses 399 municipalities. Its strategic location strengthens its claims of being a land of opportunity. Para borders the state of Sao Paulo to the north and northeast, and Santa Catarina to the south. It also shares its borders with other major business locations including the Brazilian state of Mato Grosso do Sul to the northwest and countries such as Paraguay and Argentina to the west and southwest, respectively. To its east, Parana has a coastline of 98 km along the Atlantic Ocean.

The best part is that the most prominent economic centers of Brazil, that contribute around 80% of Brazil’s GDP, are in close proximity of Parana and lie within a 1,300 km radius of its perimeter.

Parana region boasts of over 200 million potential customers, and has a GNP of more than US $1 trillion.

2. Diversified Economy:

The economy of Parana is undergoing a crucial transformation process. Panama was earlier an agricultural state but has now started implementing measures to modernize its infrastructure. Recently, the Parana government has also started making heavy investments in all the major sectors for consolidating an industrialization policy, which will allow it to attract new businesses.

Parana’s industrialization depends on dynamic manufacturing plants, essentially those specializing in transportation materials, paper and cellulose, metal-mechanics, chemistry, textiles, paper and cellulose and ceramics.

Many multinational automobile companies have set up their assembly plants in Parana. The state is currently the second-largest manufacturer of computer software in the country.

 3. Support for Technology and Innovation-based work:

Parana maintains many institutions that are concerned with R&D (Research and Development), technological innovation and certification. Some of these institutes are TECPAR (Parana’s Technological Institute), LACTEC (Institute for Technology and Development), IAPAR (Parana’s Agricultural Institute), and EMATER (Parana’s Enterprise for Agricultural Technical Assistance and Rural Extension).

4. Self-reliant in energy:

Hydroelectric power contributes around 82% of the total energy produced in the country. Parana, with ample water resources which provide it with large hydroelectric potential, is the largest producer of electric power in the country and generates approx. 25% of the total energy consumed.

All these factors make Parana an investment-friendly state.