Brazil closed the month of June with 14.5 million households with cable TV. With 239,600 new subscriptions in June, the registered growth is more than 30% higher than in June 2011. The data was released Tuesday by the National Telecommunications Agency (Anatel).
According to the agency, there were more than 3.4 million new subscriptions in 12 months. Considering the average number of 3.3 persons per household published by IBGE, the pay TV services are distributed currently to approximately 48 million Brazilians, with an estimated coverage of nearly 25% of households in the country.
The share of the services provided by satellite (DTH) reached 58.1% of the total subscriber base, while cable services reached 40.6%. In June of last year, DTH services accounted for 50.6% of the domestic market and the services provided via cable had a 46.9% market share.
The full data is available on Anatel's website: http://www.anatel.gov.br/
26 July 2012